BioGaia Signs Global Agreement for Oral Health Products
BioGaia has signed an agreement with Sunstar Suisse SA, which gives Sunstar exclusive rights to distribute BioGaia's probiotic oral health products in more than 100 countries.
Sunstar Suisse launched BioGaia's oral health products 2007 in Germany, France, Italy, Spain and Sweden. Sunstar have had an option to sign a distribution agreement for a large number of countries. Sunstar have now taken the option and have signed a distribution agreement which means that they receive exclusive distribution rights for more than 100 countries.
The products will be sold under Sunstars brand GUM PerioBalance. The agreement further includes possibilities to develop new oral products in common projects. The launch will take place within a 2-year period. One of the first launches will be in the USA during 2008.
- The global agreement with Sunstar provides a solid recognition for BioGaia's probiotic oral products and an acceptance of the probiotic principle in an entirely new area. To date Sunstar's launches of BioGaia's oral products have been very successful. That the partnership now expands is a breakthrough for BioGaia - Sunstar is an ideal global partner for BioGaia. Already today, oral health products account for a significant part of BioGaia´s turnover and we expect that Sunstar will shortly be our largest customer, says Peter Rothschild, President BioGaia AB.
For further information visit the homepage of BioGaia.
